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Co-sell with hyperscalers

Co-Sell with Microsoft

Automate and simplify co-selling with Microsoft. Increase referral volume, accelerate deal cycles, and scale your co-sell business with speed.

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The Problem

Missed revenue opportunities caused by manual process, weak collaboration, stale data, and errors

Lost Revenue

Difficulty in keeping your CRM and Microsoft Partner Center updated with a large volume of referrals and opportunities leading to lost revenue.

Insufficient Collaboration

Disjointed tools like spreadsheets and emails- delay updates and create missed opportunities to build joint pipeline.

Data Errors & Discrepancies

Mismatched data between Microsoft Partner Center and your CRM can lead to lack of insights and more friction in partnerships.

The Solution

Co-Selling with Microsoft is better with WorkSpan

Turnkey Solution for Co-Selling with Microsoft

Bi-directionally share referrals and opportunities with Microsoft Partner Center from inside your CRM. Automate deal updates, opportunity value, sales stage mapping, autofills, and validations.

Securely Track Co-Sell Opportunities and Progress

Deeper collaboration on joint opportunities with visibility and access to pipeline updates, required actions and deal alerts.

Measure with Real-Time Data and Automated Reports

A single place to get complete visibility into your co-sell opportunities by sales stage, region, or other filters. You can also track co-sell opportunity pipeline, wins, partner-sourced revenues, and other key metrics.

Track Performance and Enable Data-Driven Actions

Get clear performance insights in real-time with auto-generated reports. visualize your co-sell performance with intuitive charts - actuals vs. goals, pipeline metrics, partner-sourced revenues, performance by region, and more.

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Automation to Simplify Workflows & Drive Business Benefits

MS Partner Center Referral Creation

Auto-create and submit referrals based on CRM opportunity triggers.

CRM-Partner Center Updates

Auto-update Partner Center (stage, close date, etc.) based on CRM opportunity updates.

Referral to Opp Conversion

Streamline conversion of MS-originated referrals to CRM opportunities.

KPI Report Generation

Access real-time KPI reports and a live dashboard on co-sell performance.

Marketing Attribution

Tag Partner Center opportunities with marketing campaign codes and attribution.

EBOOK

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Create a Joint Partner Plan

Efficiently plan and execute co-sell motions with Microsoft through a shared view of joint planning at the global, regional, and account level. Rich collaboration features enable planning, accelerate execution with activity updates, task assignments, and automated workflows.

Bi-Directionally Share Referrals without Manual Data Entry

Auto-import and submit opportunities to Microsoft Partner Center from inside your CRM with just a few clicks. Ensure timely, error-free referral submissions with opportunity value and sales stage mapping, referral form autofill, and validations.

Automated Sync Between Your CRM and Microsoft Partner Center

Keep your opportunity data synced between your CRM and Microsoft Partner Center with automated sharing of deal updates and insights with Microsoft and improve your co-sell execution.

Sync between Workspan and Microsoft

Real-time Reporting on Co-Sell Performance

Get clear sales performance insights in real-time with auto-generated reports. Visualize your Microsoft co-sell performance with intuitive charts - actuals vs. goals, partner-sourced revenue, performance by region, and more.

Meet Our Customers

"WorkSpan is creating value for our partners with a pre-integrated co-sell solution, enabling Microsoft partners to receive and send co-sell referrals and manage a joint pipeline of deals"

Dan Rippey

Program Director, Global Partner Solutions

“The technology that WorkSpan brings enables real-time communication at the deal level, product roadmap level, at a global and regional level”

Jack Miller

SAP Global Markets Head, Cognizant

“User interface is very easy and the functionality is helpful for the work I do. We’ve increased the productivity of our partner management team by 40-50%.”

Janelle Harris

Principal Alliances Partner Marketing Manager, Red Hat

“WorkSpan is a great platform to create an account or opportunity and attach it to a marketing activity.”

Chris Cale

VP - Sales Programs and Operations, SAP

“We needed a solution that met our data integrity and GDPR requirements. WorkSpan has provided that.”

Margaret Synan

Director Business Strategy, WW SAP on Azure Lead, Microsoft

Co-Sell Value Workshop

Find out how you score on ecosystem capabilities like processes, pipeline management, collaboration, self-service, automation, tracking and reporting.
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