List & Sell on
Cloud Marketplaces
End-to-end marketplace solutions to launch, sell, and scale on cloud marketplaces in weeks, not months. Unlock pre-committed cloud spend, gain greater support from cloud provider sales teams, and leverage the marketplace as a powerful revenue channel.
Cloud Marketplaces Are More Critical than Ever
Cloud marketplaces are rapidly becoming the preferred procurement channel for enterprise technology buyers.
Canalys predicts enterprise software sales on cloud marketplaces will increase from $16 billion in 2023 to $85 billion by 2028, and many buyers today are beginning to build marketplace purchasing into their cloud spending commitments.
Companies that delay or ignore marketplace strategies aren’t just missing opportunities—they're actively ceding competitive ground to competitors.
Book a demo today to learn how WorkSpan can help leverage cloud marketplaces to reduce sales friction and expand your company’s customer base.
Features:
New Listing Support - WorkSpan manages the listing process from start to finish – preparing content, developing and implementing API integrations, conducting end-to-end testing, and providing ongoing support after the listing goes live.
CPQ Integration - Automate the creation of private offers based on your CRM’s configure-price-quote (CPQ) process. This integration ensures accurate pricing, syncs in real-time with your CRM, and allows for customization and compliance controls.
Native CRM-Marketplace Workflow - WorkSpan’s one-time integration connects with your CRM of choice, so you can manage marketplace offers within your normal sales process.
Ideal for:
Independent Software Vendors (ISVs) seeking to leverage cloud provider GTM programs and tap into enterprise committed cloud spend
Global Systems Integrators (SIs) and Consulting Partners looking to streamline delivery of packaged solutions through marketplace channels
Technology Alliances and Platform Providers who want to expand reach through cloud provider co-sell motions
WorkSpan Co-Sell Automation closes the partner execution gap.
"WorkSpan's integration has been a game changer.
Automate as much as you can so you can free up your people to make the human connection, because that's where you're going to move the needle."
"Today, we have over 1000 sales plans on WorkSpan with our partners. We have 200,000 opportunities. We’re really leveraging WorkSpan to make sure that there’s a common understanding of where we’re at and where we’re going."
“We are number two in ISV pipeline globally with AWS - WorkSpan was critical to make that happen.”
“Executing manually would have taken us 18 months or more. We achieved it in less than 3-6 months with WorkSpan”
"Implementing WorkSpan did allow us to scale as well as expand into new regions, up 60 to 70% increase in acceptance rates of co-sell referrals, 80% reduction in time per opportunity entered and 15 times more referrals per month uploaded via the WorkSpan app to Microsoft Partner Center"
Resources
Your go-to hub for valuable guides and information to help you succeed.
Serverworks Case Study
How WorkSpan Helped Serverworks Ace their International Collaboration with AWS
